Navarro has been using Autologica Sky DMS since 2005 to manage the dealership, and they recently began using Autologica BI to get the most out of their business data. We spoke with Gabriela Huala, Equipment Management Analyst, to learn how this data intelligence tool helps their daily management.
Autologica Business Intelligence allows dealers to unleash the power of their data by centralizing information, preparing calculations, and making it easier to interpret by building intuitive dashboards. This solution helps dealers make decisions based on real and reliable data, in order to measure process improvements, trace progress towards goals, and find and leverage business opportunities.
“The BI tool is very intuitive and centralizes all our data. The custom reports allow us to obtain everything we need to see. For example, recently I needed to see specific report on engine sales, I discussed this with our Autologica consultant and we were immediately able to obtain that information and have the report ready for future use. The Autologica consultants accompany us a lot and their follow-up has also allowed us to move forward and dedicate more time to the BI tool.”Gabriela Huala S.A., Equipment Management Analyst, Navarro S.A.
Autologica BI has two instant advantages that users immediately perceive: simplification of the essential information needed to operate the business, and immense time savings.
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“I use the BI solution a lot. I analyze several reports that we must deliver to management and with Autologica BI’s customized reports I can download the report and send it directly… by eliminating manual work and optimizing time, I save up to 4 days of work per month”.Gabriela Huala S.A., Equipment Management Analyst, Navarro S.A.
The most used report
“The main report I look at is the monthly profit report, which lets us visualize all of our machinery sales transactions and compare them to previous months, and we can discriminate by store and sales advisor”.Gabriela Huala S.A., Equipment Management Analyst, Navarro S.A.
Use Autologica BI to sell more
Autologica BI is not only for data analysts. Sales Potential reports are designed for the dealership marketing teams to take advantage of the data and detect sales opportunities to create specific campaigns.
“We work together with the Marketing team and use Sales Actions dashboard to create specific campaigns to build loyalty and obtain new customers. For example, we can see who has bought from us in recent years, define a target market, and making differentiated service offerings”.Gabriela Huala S.A., Equipment Management Analyst, Navarro S.A.