Did you know that customers are willing to pay up to 16% more for a product if they are offered a great purchasing experience? This fact reinforces the need to actively work on customer satisfaction and retention. In this article we will tackle three key points in aftersales to offer a superior customer experience.
If you had the chance to avoid even the smallest leaks in revenue, would you implement the necessary measures? The answer probably depends on the cost involved. But if the cost were minimal and the corrections simple, why not?
The Parts Department is an area that requires decisions involving large investments of money.
The Parts Department, despite being a highly profitable area, is not fully exploited by many dealers.
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