Not all vehicle sales are profitable, so it is important that dealers analyze the cost of each and every transaction. Many dealers fail to do this, usually because their business management systems don’t provide this information in a clear and useful manner.
What does a Sales Manager need in order to boost the department’s performance and profitability? They need tools and reports that allow them to: Measure sales force productivity. Is each team member making the most of each lead? See all the information recorded in the CRM Analyze how many calls are necessary to close a […]
In times of low sales of new units, a recurring problem that in dealerships becomes important: How to encourage the sale of used units?
The evolution of CRM software has shown that its strongest advantage is the possibility of leveraging dealership data strategically in order to multiply sales opportunities. In this article, we’ll see how to achieve this.
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