This article begins with a main premise: each report generated by the CRM is an opportunity to improve or correct the sales process. A sales manager must use each piece of data to reach conclusions that contribute to redirecting business strategies towards more profitable goals. One of these is “Origin of Opportunities” report.
Tags are perhaps one of the key features of a CRM because they give you the possibility of grouping potential customers in infinite ways, and then creating effective marketing campaigns to those groups.
A good CRM can help close more sales if it has specific features for that purpose… It reminds sales staff of pending tasks It lets sales staff see updated customer information It provides the catalog of available products without using another system Customer segmentation makes it possible to create successful campaigns
The global COVID-19 situation impacts all industries and dealerships are no exception. The sale of parts, vehicles and services is suffering a significant decline, and we will all need to reverse this trend as quickly as possible when the situation begins to improve.
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